4/25/2015

YouTube 10 Years Old! The Next 10 Years Will Face More Intense Competition

YouTube - The World's Largest Video Website

YouTube is the world's largest video sites, early-stage companies headquartered in San Bruno, California. In the pizzeria and Japanese restaurant, allowing users to download, watch and share videos or movies. The company in February 15, 2005 registration, founded by ethnic Chinese (Taiwan) Chinese-American Steve Chen et al. November 2006, Google the company to $ 1.65 billion acquisition of YouTube, and put it to operate as a subsidiary. But how to profit by YouTube, Google has maintained a very cautious approach. YouTube after the acquisition is still popular global Internet, Citibank analysts believe that in order to calculate the full year 2012, Google may get $ 2.4 billion in net income from YouTube.


January 3, 2014, YouTube announced that the demo 4K HD video streaming service in Las Vegas Consumer Electronics Show (CES) on. The service uses Google's video codec technology VP9. Site unregistered users still can watch videos, and registered users can upload an unlimited number of videos. When the contents of the film possible offensive in nature, is only available to registered users over the age of 18 to watch. YouTube online video industry as the current service provider, YouTube's system every day to deal with tens of millions of video clips, providing a high level of video uploaded for thousands of users worldwide, distribute, display, browsing service. YouTube provides support for multiple formats of video content, and to upload the file specification shall also have to put a capacity of not more than 2G, the length of no more than 15 minutes of video. (Java upload tool can be a size limit increased to 20G, and supports HTTP) YouTube has opened some users to upload more than 15 minutes of video (unlimited time), and the opening number of users is increasing.

YouTube is becoming ubiquitous, but the next 10 years will face more intense competition

Now, the video-sharing site YouTube has become a real video of the home network. But 10 years ago, online video is that anyone can participate in the game. We provide all kinds of video for 10 years, YouTube has become the uploading and viewing of video content first choice, it is becoming ubiquitous. But in the next 10 years, YouTube will face more intense competition.


10 years ago, called YouTube startups uploaded their first video segment. In order to test the emerging private capacity YouTube, and its co-founder Javed Karim uploaded a short video shot himself in the San Diego Zoo. During this long only 18 seconds of the video, Karim noted that only long nose elephant, and praised its very cool.

In fact, since then, YouTube has started this monster evolutionary path. YouTube video is difficult to describe how "huge", when you watch the end of the video zoo Karim, global audience watching this YouTube video of time together over seven years. Today, YouTube attract one billion users per month (or 1/7 of the world population). These help the audience made a star of many network stars, the fastest rise today does not come from Hollywood celebrities, but those in front of the computer to create a new youth recreation.

In 2006, Google spent $ 1.65 billion acquisition of YouTube. YouTube reason to get early ages, and has become the largest social media platform, there are several factors that play an important role. The world's leading multi-platform entertainment production company Endemol executives Weill base Nan said: "In the whole of human history, no organization comparable to Google or YouTube par in terms of creativity."

YouTube's first major attraction is that you can not only watch the video above, and can store files online. YouTube founder hopes to find easier ways to share video, you do not necessarily need to get out in order to allow other people to watch. When the video file is too large, the online storage capacity has become too small. YouTube's appeal is that it acts as a current role of early popular cloud storage service Dropbox's.

Zefr co-founder Rich Raton recalled, said: "At that time people have started to shoot video, but they did not place the video store and YouTube become a 'File Manager'.." Zefr help manage their copyrighted studio on YouTube protected material.

At this point, Google's resources is critical. Google HR director Laszlo Bock said: "YouTube benefit from Google's massive." Burke joined Google in 2006, it is also the year of Google's acquisition of YouTube. Google is facing challenges in providing adequate assistance to YouTube, they also will not hinder its development, it needs to find a balance between the two.

One of the advantages of Google is that it has a variety of techniques. For start-up businesses, maintain infrastructure has been large-scale use of people feel fear, but for the Internet giant, this is not the problem. Raton, said: "For being a platform Google acquired YouTube, it is necessary, because the storage, programming, and provide services such as video streaming is definitely very expensive." Google's data center is located in the global distribution of video content, so that they can be quickly accessed, the audience does not have to wait for the video to load. Raton, said: "When you play the game, not too many resources buffering, video content has been launched in the world."

YouTube is one of many free video sites competing for the network. It is a big difference with other video sharing sites is that users can participate in planning the site, it will not make people feel like YouTube TV as dull. Internet video company Revision3 CEO, YouTube video editor Jim Louderback industry conference, said: "A lot of video services have emerged, they really think they will change the TV, and YouTube is dedicated to making it easier to share video . "

Unlike the inherent distance between the TV and the audience, YouTube performers and audience can interact online community. YouTube's most successful "creators" quickly realized, easily accessible, authentic and reliable platform for the establishment of the user base is critical. In fact, YouTube video is the most memorable for those teenagers Blaney Spears tears defense to Barry White magnetic voice singing "Chocolate Rain" graduates.

YouTube former global head of development and management department Bing said: "This is a created for us by our own management platform suddenly, it became the world's best social networking platform." Bing leave YouTube in 2014, and create Victorious The company is primarily to help creators to launch mobile applications to market themselves.

YouTube initial attraction as a place to upload video content, and soon after it became the main site to watch the video. YouTube became the publisher of the platform, the most successful people are often not the traditional media industry background. After the December 2007 launch of YouTube Partner Program, which became a turning point in the evolution of YouTube platform performance. The plan is to upload YouTube videos and share advertising revenue.


Five years later, YouTube open this program, from allowing only those who uploaded the most popular content is added, to allow anyone who wants to try to make money by video free to join. Only a few months time, partners of this program will be increased from 30,000 millions of people, as it opened the "gate."Louderback said his Revision3 Channel has many competitors, such as Metacafe and Dailymotion website, but it seems that YouTube is the only site to your benefit. He said: "When someone send you a check, you are more likely to cooperate with them."

To commemorate the 10th anniversary, YouTube will use throughout May to celebrate. With YouTube into the second decade after the establishment, it faces more intense than the inception of the competition. Advertising revenues are integrated into the network, such as Facebook and Vessel budding rivals who are enhancing video services, YouTube's intention to nibble "lunch." But now, there are 1 billion people a month visit the YouTube website, YouTube no longer trembling. Base Nan said: "Unless the network crashes, otherwise YouTube without worrying."

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