4/10/2015

Apple Invested Huge Television Advertising Costs For Apple Watch

April 10 morning news, Reuters reported, citing data from the TV ad tracking website iSpot.tv, and since the March 9 press conference, Apple is Apple Watch has invested $38 million (about 230 million yuan) of TV advertising costs.


In contrast, Apple in the past five months, the iPhone has invested $ 42 million cost of television advertising, the only Apple Watch more than $ 4 million. This statistical data is limited to the US market since March 9, Apple Watch the ads have appeared more than 300 times on television, in live sports halftime time, or even be able to see Apple's primetime advertising.

Apple Watch is Apple's first smart watch, created a new product line, marking the company entered the field of wearable devices. This product will soon begin accepting reservations today, officially on sale on the 24th of this month.


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