4/24/2015

Sold 55 Million iPhone On March, But The Market Shares Is Still Lost To Samsung

Samsung and Apple's shipments in the first quarter is located in the top two, and Huawei, LG and Lenovo are followed.


According to foreign media reports, TrendForce recently released global smart phone market, the latest statistics, the statistics show that in 2015 the first quarter of the global smart phone shipments to 291.2 million units, compared with the previous quarter, a decrease of 9.2%. TrendForce expressed volume decrease was primarily due to the slowdown in China and India and other emerging mobile phone market demand for mobile phones. In addition, TrendForce that while smartphone sales in China will rise in the future, but declined in the first quarter of the global smart phone shipments still reflects a slowdown in Chinese economic growth, and operators to reduce subsidies for the purchase, iPhone in success and depreciation of the euro in the first quarter.

From the perspective of mobile phone manufacturers, Samsung and Apple shipments in the first quarter is located in the top two, and Huawei, LG and Lenovo are followed. Thanks Galaxy S6 and Galaxy S6 Edge's success, Samsung in shipments this quarter also accounted for 27.8% of the global market. It is worth mentioning that, although the Samsung Galaxy S6 Edge positioned to be a derivative of Galaxy S6 models, and bilateral curved screen lets Galaxy S6 Edge S6 $ 100 more expensive than the Galaxy, but the current feedback from the market point of view, consumers Interest Galaxy S6 Edge Samsung clearly exceeded expectations, and a predetermined amount Galaxy S6 Edge Galaxy S6 are also flat.


At the same time, Apple is also in the first quarter of the 55 million units sold iPhone, and performance in the Chinese market is very good. Even so, Apple's share of the total shipments of 23.2% in the fourth quarter but never in 2014 dropped to 19.9 percent in the first quarter of 2015. LG's smartphone shipments to 18 million units, accounting for 6.2 of the total, mainly in the US and European markets, relatively stable. In addition, Lenovo's shipments in the fourth quarter of 2014 from the third drop to fifth place in the first quarter of 2015.


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