7/15/2015

Why Said Apple Watch Not The Outright Failure Product

Pebble spent 2 years to achieve more than a million sales, while Apple only took three months to easily surpass this achievement.


Since Apple Watch released belittle this smart watch's voice never stopped. Slice Intelligence research company had claimed last week, Apple Watch sales since April sale fell by nearly 90 percent. And this week they revealed that total sales of this equipment was 3 million. Although these messages really can serve as eye-catching news footage, but they are in fact very difficult to truly support Apple Watch this theory has been a complete failure.

Even if we assume Slice Intelligence statistical methods are correct, the Apple Watch achieve 3 million sales in the listing in March this fact seen as a failure would have been sufficient ridiculous.

Since after 2007, Apple released any product will be used to compare and iPhone. First, whether correct or not such an approach itself, but the product itself revolutionary extent that, Apple Watch is far compared to iPhone.

Although such relatively straightforward and easy to digest, but they really do not have much guidance. Why should we be compared to Apple Watch and a completely different equipment?


Before this unit mouthing Apple Watch the tide died down, maybe we should look back to the past, back to the iPhone is just an idea in the brain before Steve Jobs returned to iPod or popular product of that era. Apple's music player, now this has been riding the bench, but at the time, the degree sought The equipment is absolutely amazing. While criticism and praise of, iPod Apple has created billions of dollars in revenue. No matter how you look at iPod, they can definitely be called a game-changing product.

If we go back in October 2001, which is when the first generation iPod release, you will find the sales of this equipment is not good-looking. In fact, iPod sales was lower than the initial Apple Watch initial sales expectations.

Until 15 months later (in late 2002), iPod's total sales, but also only 600,000. And wait until the sales volume of over one million, iPod has been around nearly two years. By the end of 2003, that is, after the listing of about 27, Apple has finally sold 2 million iPod. Until 2004, iPod sales began to appear soared.

Critics do not seem to iPod this example, they do not want to give Apple Watch mature development time needed to rush to come to a complete failure of this equipment has been concluded.


It is worth noting that some conditions are indeed limits Apple Watch sales, which include:

· IPhone 5 or above models need to work;

· Can only be purchased at the Apple retail store;

· Limited production;

· The sale price;


If these constraints into account, we really should laugh at Apple Watch 300 million sales it? In contrast, Pebble spent two years to achieve more than a million sales, while Apple only took three months to easily surpass this achievement.

Of course, Apple Watch may not be a great success of the product, but now also too early to give it the death penalty, particularly in view of the early generations of electronic devices in general are the presence of various imperfections. Only the product itself needs some time to mature, consumers also need time to consider this device is worth buying. Apple Watch sales trajectory may be identical and iPod. Of course, this is not a 100% sure thing.

Apple Watch is an expensive accessory, but also a watch. As a result of popular smartphones and nearly extinct type of device, Apple has been able to achieve sales of 3 million people praise enough the.

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